Since 2005 we have helped organisations and individuals work on there most daunting tasks. We deliver with an expert team of professionals at your beck and call for purposes of writing your first book, business plans and proposals.
Our crew are always eager to make your dream a reality. With an endless steam of professionals pouring in daily to our African writer page at linesfromafrica, we are never short of staff no matter the volume of your work.
Contact us today:
penexusnigeria@gmail.com
Ajibade Adejare Oluwaseun is one of Nigeria's most sought after conference speaker of great repute. A strategist, business consultant and Nigeria's leading writer when it comes to business proposal development with clients across the nation. He has a flair for acting and poetry. The president and founder of African millennium poets society owners of www.linesfromafrica.com. He is also the Head of strategy Penexus Consulting the business advisory arm of JK Smith Int'l. +2348035317236.
Tuesday, October 12, 2010
WINNING A CONTRACT- The Worth of your Proposals
Printworks Matte White Business Cards 250 Count (00472)Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts
Handbook For Writing Proposals, Second Edition

Most professionals hate writing in general and proposals in particular which makes it bad because it’s actually very hard to do something well if you hate it. Some of the very best account executives, program managers, engineers, designers and business owners that I have met cringe at the thought of having to put their thoughts on paper.
So they have this brilliant idea that will be a solution to a prospective client, or they actually have all it takes to win an RFP(Request for proposals). What should be next of course is to put their thoughts on paper, and they start to fidget and quickly they start to look out for ways to escape the task the most popular of which is what I call Proposal cloning.
Working as a Content Administrator with the National bureau of statistics, I have seen a lot of cloned proposals. What you as a consultant, do not know is the fact that Cloned proposals (where you tend to grab an electronic copy of somebody else’s proposal, go ahead to change the client’s name to that of the new prospect and then fires it off to the organization that called for an RFP) are the very first we tend to throw out of the pack or are quick to delete out of our inbox.
So you lay back and ask why my proposition is not attended to. Or you sit day after day in your office and expect the phone to ring at anytime with the call for a presentation then ask when they take too long, why haven’t they responded to our proposal?
Another approach is the “Detailed garbage” approach. The author puts together a string of case studies, documentation, product slicks among others in a bid to impress the client and sends it off painting a message that says “whatever you really need out of all these, you can layback and sort it out that is your problem!” Please note, Customers don’t want bulk, they don’t want IRRELEVANT details. And they don’t want to do more work than is necessary to get your drift.
Writing a contract winning proposal could prove to be a lot of work. I see people wince, at the thought of having to put together a lot of details that may even look tiresome. You need to bring your business side plus your psychological insights, your communication skills, and your creativity together in one package.
The value of your proposal is laden in the fact that it is the only means you have of communicating to the highest levels of your client’s organization. It represents your ideas, your product and services, and your company to these people. By creating a powerful tailor-made proposal, you cast a larger shadow. You may be tempted to ask, why do I need all these carefulness when I could easily clone another proposal or get a boilerplate? The gist is, you never know where it’ll end up! Will it be read by the Manager, the CEO, or by a committee of evaluators?
So if you think you are not up to it yourself, why not get another professional to help you out? Because writing a proposal is often the most truly professional thing you do.Anatomy of a Business Plan: The Step-by-Step Guide to Building a Business and Securing Your Company's Future
250-cards 2x3.5 White Inkjet Business Cards
Avery Printable Two-Side Clean-Edge Business Cards for Laser Printers, White, Pack of 200 (05871)
Most professionals hate writing in general and proposals in particular which makes it bad because it’s actually very hard to do something well if you hate it. Some of the very best account executives, program managers, engineers, designers and business owners that I have met cringe at the thought of having to put their thoughts on paper.
So they have this brilliant idea that will be a solution to a prospective client, or they actually have all it takes to win an RFP(Request for proposals). What should be next of course is to put their thoughts on paper, and they start to fidget and quickly they start to look out for ways to escape the task the most popular of which is what I call Proposal cloning.
Working as a Content Administrator with the National bureau of statistics, I have seen a lot of cloned proposals. What you as a consultant, do not know is the fact that Cloned proposals (where you tend to grab an electronic copy of somebody else’s proposal, go ahead to change the client’s name to that of the new prospect and then fires it off to the organization that called for an RFP) are the very first we tend to throw out of the pack or are quick to delete out of our inbox.
So you lay back and ask why my proposition is not attended to. Or you sit day after day in your office and expect the phone to ring at anytime with the call for a presentation then ask when they take too long, why haven’t they responded to our proposal?
Another approach is the “Detailed garbage” approach. The author puts together a string of case studies, documentation, product slicks among others in a bid to impress the client and sends it off painting a message that says “whatever you really need out of all these, you can layback and sort it out that is your problem!” Please note, Customers don’t want bulk, they don’t want IRRELEVANT details. And they don’t want to do more work than is necessary to get your drift.
Writing a contract winning proposal could prove to be a lot of work. I see people wince, at the thought of having to put together a lot of details that may even look tiresome. You need to bring your business side plus your psychological insights, your communication skills, and your creativity together in one package.
The value of your proposal is laden in the fact that it is the only means you have of communicating to the highest levels of your client’s organization. It represents your ideas, your product and services, and your company to these people. By creating a powerful tailor-made proposal, you cast a larger shadow. You may be tempted to ask, why do I need all these carefulness when I could easily clone another proposal or get a boilerplate? The gist is, you never know where it’ll end up! Will it be read by the Manager, the CEO, or by a committee of evaluators?
So if you think you are not up to it yourself, why not get another professional to help you out? Because writing a proposal is often the most truly professional thing you do.Anatomy of a Business Plan: The Step-by-Step Guide to Building a Business and Securing Your Company's Future
Wednesday, October 6, 2010
SELLING YOUR IDEA-How to write an Investor attracting Business Plan!
Writing a Convincing Business Plan (Barron's Business Library)
About five years ago, I was having a nice time with Chuks, a friend of mine that was the head of the Business Development unit of one of the banks in the town. We were just talking when our topic shifted to the drought of knowledge in our communities when it comes to business proposition he lamented at the lack of depth of all business proposals brought to him and confided in me that after reading the executive summary of most Business proposals/plans he discards them. So we eventually had to conclude that the true and real knowledge we need to succeed in life was not taught within the four walls of our Universities.
While I will believe this piece can give you creative insight into the basics of the how, my specific recommendation will be that you employ a consultant to write if it is urgent and after you’ve been writing for a while, you would have mastered how.
DON’T USE YOUR BUSINESS IDEA AS A GUNIEA PIG?
If you believe so much in the Idea you will be ready to give it whatever it takes, to make it happen!
In my years of rendering business consultancy services with various Individuals and organizations across Nigeria on various Proposals I have met with a lot of bright young men and women with big projects and divinely inspired business Ideas which I know could have been well channeled to prosperity if they had a perfect understanding of how to raise venture capital.
Against this backdrop, and many other vicissitudes of life faced by the Nigerian’s creative mind have I decide to package this write up.
(Permit me to inform you that we are working on partnership with one of the world’s best business development experts and will soon sign a deal with another of our Nigerian Consultant just to bring a proper training to you on Business Development and raising venture capital. Details out soon)
I shall also be providing you with a solid prototype/sample Business plan. Packaged by our International partner (Of course for a token) to kick start making your Idea work.
You have a creative business Idea SO WHAT?
Let me shock you by saying, that no one is tripped at the fact that you have a business Idea!
What the Investor wants to see are;
• Is it realistic?
There is nothing wrong in building castles in the air so long as you can put pillars under it! How real and earthly can you get with your business plan?
• What is the ROI?
The most popular radio station the world over is WIII FM- What is in it for me! Understand that everyone and not just you want’s to know the something that they stand to gain, how they will get it, and for how long they’ll keep getting it.
• How simple is it?
Contrary to popular belief, your business proposal should be simple enough to understand. It should be such that without you being there anyone can understand it?
Only one out of every business proposal submitted gets reviewed.
Permit me however to congratulate you; On What? On the fact that you can think and generate business Ideas I belief that is the foundation but remember in the midst of many counselors there is safety.
© 2010
Ajibade OluwaseunAnatomy of a Business Plan: The Step-by-Step Guide to Building a Business and Securing Your Company's Future
Successful Business Plan: Secrets & Strategies (Successful Business Plan Secrets and Strategies)
Business Plans Kit For Dummies (For Dummies (Business & Personal Finance))
About five years ago, I was having a nice time with Chuks, a friend of mine that was the head of the Business Development unit of one of the banks in the town. We were just talking when our topic shifted to the drought of knowledge in our communities when it comes to business proposition he lamented at the lack of depth of all business proposals brought to him and confided in me that after reading the executive summary of most Business proposals/plans he discards them. So we eventually had to conclude that the true and real knowledge we need to succeed in life was not taught within the four walls of our Universities.
While I will believe this piece can give you creative insight into the basics of the how, my specific recommendation will be that you employ a consultant to write if it is urgent and after you’ve been writing for a while, you would have mastered how.
DON’T USE YOUR BUSINESS IDEA AS A GUNIEA PIG?
If you believe so much in the Idea you will be ready to give it whatever it takes, to make it happen!
In my years of rendering business consultancy services with various Individuals and organizations across Nigeria on various Proposals I have met with a lot of bright young men and women with big projects and divinely inspired business Ideas which I know could have been well channeled to prosperity if they had a perfect understanding of how to raise venture capital.
Against this backdrop, and many other vicissitudes of life faced by the Nigerian’s creative mind have I decide to package this write up.
(Permit me to inform you that we are working on partnership with one of the world’s best business development experts and will soon sign a deal with another of our Nigerian Consultant just to bring a proper training to you on Business Development and raising venture capital. Details out soon)
I shall also be providing you with a solid prototype/sample Business plan. Packaged by our International partner (Of course for a token) to kick start making your Idea work.
You have a creative business Idea SO WHAT?
Let me shock you by saying, that no one is tripped at the fact that you have a business Idea!
What the Investor wants to see are;
• Is it realistic?
There is nothing wrong in building castles in the air so long as you can put pillars under it! How real and earthly can you get with your business plan?
• What is the ROI?
The most popular radio station the world over is WIII FM- What is in it for me! Understand that everyone and not just you want’s to know the something that they stand to gain, how they will get it, and for how long they’ll keep getting it.
• How simple is it?
Contrary to popular belief, your business proposal should be simple enough to understand. It should be such that without you being there anyone can understand it?
Only one out of every business proposal submitted gets reviewed.
Permit me however to congratulate you; On What? On the fact that you can think and generate business Ideas I belief that is the foundation but remember in the midst of many counselors there is safety.
© 2010
Ajibade OluwaseunAnatomy of a Business Plan: The Step-by-Step Guide to Building a Business and Securing Your Company's Future
Tuesday, October 5, 2010
Let me hold your hands.
Today as I sit to write this piece to launch this blog, I did it with you at the back of my mind. I know that there is nothing called impossible in the dictionary of achievers and that is the reason I came along to tell you from this page that no matter the odds, no matter the challenges that life as thrown at or is throwing at you, you have the edge. Don't cover in, never give up. it is usually the darkest before the day breaks. You are just a miracle away. My public engagements including trainings in proposal and business development, I have discovered that there is one thing that is common to all the attendees of my conferences and that is the fact that they all have questions. Questions the world has slammed them in the face. Questions that make them feel that there dreams are just a figment of their imaginations and in all they cover down and back out.
What will you do If I tell you that just tomorrow you will make them come from the doldrums of forgetfulness into reality?
Think about that!
...and while you do, let me hold your hands as we together develop the best business you have ever dreamt of..
IT IS POSSIBLE!!!
What will you do If I tell you that just tomorrow you will make them come from the doldrums of forgetfulness into reality?
Think about that!
...and while you do, let me hold your hands as we together develop the best business you have ever dreamt of..
IT IS POSSIBLE!!!
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